Official blog of Acuras Ltd | Web Design, Development, SEO & Marketing
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Choose your SEO / SEM company wisely
We’re starting this week off with an article about being selective when choosing a company to undertake Search Engine Optimisation for your website. Selecting a company to do any work for you can be a challenge. You need to decide whether you think you can trust them, whether they will give you value for money (not just if they are “cheap”!) and if they will deliver what you want. When it comes to Search Engine Optimisation (SEO) and Search Engine Marketing (SEM) there are lots of companies out there offering services...
June, 28 2010 • 0 Comments • 0 Faves
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What's needed for a successful SEO / SEM campaign?
Thought I would outline some of the main steps involved in planning and executing a successful SEO campaign. “SEO” stands for Search Engine Optimisation. “SEM” stands for “Search Engine Marketing”. SEO and SEM are closely linked, and often overlap in their goals. So here are a few of the main steps needed for a successful SEO Campaign: Define a list of keywords and keyphrases Analyse those keywords and keyphrases to assess their potential worth and how much competition there will be for them Optimise your site...
June, 17 2010 • 0 Comments • 0 Faves
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